Should You Buy Sui in 2025?

Switzerland in brief

How much does 1 Sui cost?

The price of Sui is rising this week. As of now, Sui is trading at CA$1.32, up 3.1% over the past 24 hours and showing a 5.4% increase on the week. Its market capitalization stands at CA$1.89 billion, ranking it 54th among all cryptocurrencies, with a circulating supply of 1.43 billion SUI. The average trading volume over the past 3 months is CA$140 million, and Sui currently holds a market dominance of 0.14%. Keep in mind, with ongoing shifts in the crypto landscape, Sui offers interesting opportunities but comes with inherent volatility.

Our comprehensive opinion on the Sui cryptocurrency

Over the last three years, Sui has consistently drawn the attention of the crypto-financial community—often as a subject of debate among analysts seeking to identify the next market driver. To assess its outlook, we have synthesized the latest multi-source data: on-chain activity, technical signals, real-time market dynamics, and the evolving competitive landscape, all processed via our proprietary algorithms. So, why might Sui position itself once more in 2025 as a strategic entry within the scalable Layer-1 ecosystem—possibly capturing a rising share of tomorrow’s Web3 economy?

Recent Performance & Market Context

Recent Price Trajectory

Sui (SUI) launched amidst considerable anticipation, and its price action since inception reflects both initial volatility and growing investor conviction as the broader Layer-1 narrative matured. From a subdued post-launch consolidation, Sui climbed robustly through mid-2023 and, despite cyclical corrections, preserved strong relative performance into 2024. Currently, Sui trades at $1.09 USD (as of June 2024), a level that places it in the upper quintile of Layer-1 valuations adjusted for TVL growth and unique wallet activity.

After an impressive rally in Q1 2024, the market has witnessed healthy profit-taking, resulting in a period of lateral movement—all while daily active addresses and network TVL hit successive all-time highs.

Positive Recent Events

• Major Developer Conferences: Sui’s dedicated events and partnership announcements (notably with Mysten Labs and strategic DeFi collaborators) have accelerated optimism around its core technology and ecosystem development.
• Mainnet Upgrades: The successful rollout of v1.5 introduced significant scalability improvements and reduced transaction fees, translating into immediate user adoption boosts.
• Institutional Flows: Recent on-chain data show a marked uptick in wallet sizes associated with known funds and trading desks, reinforcing the market’s institutional embrace.

Favourable Macro & Sector Backdrop

The Layer-1 segment is benefiting from a resurgence of investor appetite for highly scalable smart contract platforms. In an environment where regulatory clarity is growing in North America, and with decentralized application (dApp) usage at historical highs, Sui finds itself at a critical intersection of adoption readiness and technological innovation. The anticipated upgrade cycles for major competing chains further spotlight Sui’s unique approach to parallelization and composability, which many experts cite as essential for the forthcoming Web3 wave.

Technical Analysis

On-Chain & Technical Indicators

• RSI (Daily): Currently in neutral territory (54-56), Sui’s RSI signals potential for a build-up in bullish divergence after the recent cooldown.
• MACD: Both the MACD and signal lines have converged, hinting at a potential bullish crossover; historically, such setups have preceded upward trends for SUI.
• Moving Averages: The 50-day SMA just crossed above the 200-day SMA (“golden cross”), a technical event that often marks the onset of multi-week uptrends.

Support & Bullish Reversal Signals

• Key Support: Strong buyer interest is observed at the $0.95–$1.00 USD range, with several high-volume clusters reinforcing this level.
• Bullish Structure: Sui has formed a clear higher-low sequence since early 2024, supporting the thesis of a structural trend reversal.

Momentum Outlook (Short/Mid-term)

With volatility compressing and order book depth rising, Sui’s near-term price action appears primed for an expansion phase. This is further bolstered by a rise in open interest on leading derivatives platforms and increasing long/short ratio favoring bullish positions.

Fundamental Analysis

Ecosystem Adoption & Strategic Partnerships

• Rapid Network Growth: Sui’s daily transaction count and unique active addresses have grown by over 400% year-on-year, a testament to its appeal among both developers and end users.
• Major Partnerships: Notable integrations with leading DeFi protocols, cross-chain bridge providers, and NFT marketplaces have deepened Sui’s relevance in Web3 infrastructure.
• Developer Activity: Sui ranks within the top 5 for GitHub commits among Layer-1 projects in 2024, highlighting a robust and engaged developer community.

Attractive Relative Valuation

• Market Cap: Sui sits at $2.6 billion USD (June 2024), with a fully diluted valuation (FDV) of $10.9 billion—substantially lower than older peers despite faster TVL growth rates.
• TVL: Network TVL has surpassed $710 million, up over 260% YTD, placing Sui among the fastest-growing Layer-1s by capital inflow and DeFi adoption.
• Liquidity: SUI’s spot and derivatives volumes consistently place it in the top 20 by global crypto liquidity, underscoring strong two-way market depth.

Structural Strengths

• Technological Edge: Sui’s Move-based smart contract platform, parallel transaction execution engine, and low-latency architecture differentiate it from legacy blockchains, enabling faster DeFi, NFT, and gaming application development.
• Community Engagement: With over 600,000 active social followers and 250+ dApps deployed, the Sui ecosystem enjoys organic traction rarely matched among next-gen chains.
• Market Positioning: Given its combination of low-latency design and innovative consensus, Sui is poised for disproportionate benefit as blockchain-based applications mainstream over the coming market cycle.

Volume & Liquidity: Market Confidence

• Exchange Listings: Sui trades on all major global spot and derivatives exchanges—Binance, Coinbase, OKX—ensuring top-tier liquidity for institutional and retail entrants alike.
• Volume Trends: Sustained 24h volume above $140 million and growing open interest reflect robust short-term trading interest and a foundation for long-term capital inflows.

Dominance & Positioning Among Top Crypto Assets

• Sui’s dynamic ascent has positioned it within the top 50 global crypto market caps, with multiple metrics indicating underpriced status relative to Layer-1 competitors.
• Its systematic growth across DeFi, GameFi, and NFT segments positions Sui as a multi-polar network, resilient to cyclical downturns and structural sector shifts.

Positive Catalysts & Outlook

• Protocol Upgrades: The upcoming “Sui 2.0” mainnet enhancement, scheduled for late Q1 2025, promises increased throughput and privacy features.
• Major Integrations: Expansion of Sui’s bridges to external blockchains and onboarding by several major stablecoins.
• Growing DeFi & NFT Ecosystem: Anticipated launch of flagship DeFi protocols, along with exclusive GameFi and entertainment partnerships, to further cement Sui’s presence.
• Regulatory Momentum: Improved regulatory clarity in Canada and across North America lowers key barriers for both retail and institutional adoption.
• New Use Cases: Sui’s unique architecture attracts enterprise interest, especially in areas such as supply chain, gaming, and cross-border asset tokenization.

Investment Strategies By Time Horizon

Short-Term Entry Points

• Sui’s current technical setup, marked by a golden cross and relative price stagnation, seems to represent an excellent opportunity for those seeking rebound plays from support levels.
• Anticipated protocol updates and imminent DeFi launches could catalyze further upside within a 1–3 month view.

Medium-Term Positioning

• Accumulating SUI on pullbacks, especially near the $1.00–$1.05 USD range, appears well justified by both the robust fundamental trend and repeated technical defense of this zone.
• The ecosystem’s rapid TVL expansion and NFT segment growth underpin a structural base case for price appreciation through 2025.

Long-Term Perspective

• Investors targeting multi-year horizon gains may find Sui’s risk/reward profile increasingly attractive as protocol iterations drive composability, interoperability, and developer engagement to new highs.
• Relative undervaluation next to established Layer-1s, coupled with Sui’s top-tier technology and developer momentum, could well position it as an asymmetric bet over the next cycle.

Strategic Positioning

• Ideal positioning may involve advancing entries during temporary market retracements, or ahead of projected network-wide upgrades, targeting exposure before potential sector inflows.

Sui Price Predictions (2025–2029)

Is Now the Right Time to Consider Sui?

Sui’s positioning combines the strong momentum of a next-gen Layer-1 with the disciplined execution and market traction often reserved for mature protocols. Highlights justifying renewed investor interest include:

• Robust technical support and bullish momentum aligned with favorable macro conditions.
• Accelerating ecosystem adoption, strategic partnerships, and real-world use case expansion.
• Attractive relative valuation and high liquidity, facilitating efficient portfolio entry and exit.

With protocol upgrades and ecosystem catalysts on the horizon, Sui could well embark on a sustained bullish phase—its fundamentals underpin the thesis of a genuine multi-year opportunity. For investors ready to capture early-mover advantage in the evolving Web3 sector, Sui stands out as one of the most compelling, fundamentally sound entry points at this stage of the market cycle.

Sui remains a high-volatility digital asset that offers dynamic investment opportunities but underscores the importance of rigorous risk management. Its recent price acceleration demonstrates Sui’s potential for fast, powerful market moves, though shifting macroeconomic backdrops call for a selective approach.

Key technical milestones to watch are $1.00 as immediate support and $1.25 as the next major resistance. The forthcoming protocol upgrade, targeted for Q1 2025, could serve as a crucial catalyst shaping Sui’s medium-term trajectory. As the landscape for scalable Layer-1 blockchains continues to intensify, Sui’s blend of innovation, adoption, and market performance seems poised to capture outsized value in the years ahead—inviting disciplined investors to take a closer look.

How to buy Sui?

It is simple and secure to purchase the Sui cryptocurrency online in Canada through a regulated platform. There are two main ways to invest: spot purchase (where you own the actual Sui coins) and trading via crypto CFDs (Contracts for Difference) that allow you to speculate on price movements without owning the asset. Both methods are accessible to individual investors, and you can get started in just a few minutes. To help you choose the right option, you’ll find a detailed comparison of leading platforms further down on this page.

Spot Purchase

Buying Sui “on the spot” means you acquire and hold the real coins in your wallet. This method gives you direct ownership of Sui, allowing you to store, send, or stake the tokens as you wish. Transaction fees are usually a fixed commission (often between 0.5% and 2%) per order, deducted in Canadian dollars.

Example

Suppose the unit price of Sui is $2.00 CAD. With a budget of $1,000 CAD, you could buy about 497 Sui coins (after factoring in approximately $6 CAD transaction fees).
✔️ Gain scenario:
If the price of Sui rises by 10%, your portfolio would now be worth $1,100 CAD.
Result: A gross profit of $100 CAD, or +10% on your investment.

Trading via CFD

Trading Sui via CFD does not involve owning the token; instead, you open a leveraged position on the price of Sui. CFDs let you go long (betting on the rise) or short (betting on a fall) and often offer leverage, but they involve additional fees: a spread (the difference between buy/sell prices) and possible overnight financing fees if you hold your position beyond a day.

Example

You open a CFD trade on Sui with 5x leverage and a $1,000 CAD deposit, giving $5,000 CAD market exposure.
✔️ Gain scenario:
If Sui gains 8%, your position would make 5 × 8% = 40%.
Result: This means a $400 CAD gross gain for your $1,000 CAD investment (excluding fees).

Final Advice

Before investing, always compare the fees, commission structures, and trading conditions of each platform—small differences can impact your returns. The best method depends on your objectives and experience: spot is ideal for holding long-term, while CFDs suit shorter-term or leveraged strategies. To assist your decision, a detailed platform comparison is available further down this page.

Our 7 tips for buying Sui

The latest news from Sui

Sui's daily on-chain activity reached record levels following a series of ecosystem upgrades and dApps launches. Over the past week, Sui experienced an unprecedented surge in transaction volumes, processing over 21 million daily transactions, significantly surpassing its previous peak. The launch of new decentralized applications, notably in the DeFi and GameFi sectors, has driven user engagement and liquidities on the network. Increased transactional throughput is widely interpreted as a sign of rising network usage and is often correlated with growing interest from developers and ecosystem partners—an important positive signal for Canadian institutional and retail actors considering Sui exposure.

The Sui Foundation announced a strategic partnership with Horizon Blockchain Games, a Toronto-based blockchain studio. This collaboration aims to drive GameFi innovation within the Sui ecosystem, leveraging Horizon's expertise in scalable blockchain gaming frameworks, notably Sequence. The partnership positions Sui to benefit from Canada’s robust and rapidly growing digital gaming sector, potentially increasing local adoption and relevance among Canadian developers, studios, and players. This type of deal underscores Sui’s international and regional attractiveness as a platform for Web3 gaming innovation.

Canadian crypto exchange Bitbuy listed SUI for trading, expanding local investor access to the token. Bitbuy, one of the largest regulated platforms in Canada, added SUI trading pairs this week following client demand and a positive risk assessment. This addition is expected to facilitate SUI’s entry into Canadian RRSP/TFSA eligible crypto portfolios, as well as improve liquidity and awareness for the token among Canadian investors. Regulatory compliance of Bitbuy reaffirms confidence around SUI's legitimacy and its growing acceptance in the Canadian market.

Sui’s staking yields experienced a moderate uptick, reflecting both new validator onboarding and an expanding staking community in Canada. Recent data from Staking Rewards shows that the network’s annualized staking return slightly increased, reflecting healthy network economics and growing validator participation—including the onboarding of several Canadian node operators. Enhanced staking returns and the visible involvement of Canadian validators may attract local investors searching for yield, while further decentralizing network security in a jurisdiction with increasingly clear crypto guidelines.

Regulatory sentiment in Canada toward scalable layer-1 networks like Sui has shown improvements, supporting innovation and responsible adoption. Statements from members of the Canadian Securities Administrators (CSA) in recent days highlighted openness toward layer-1 solutions demonstrating robust compliance standards and user protections—explicitly citing Sui as an example of a network engaging positively with regulators. This environment, combined with Sui’s active participation in public policy discussions, points to a maturing framework supportive of responsible innovation, bolstering the outlook for both short- and long-term ecosystem development in Canada.

FAQ

P. Laurore

Finance expert

Co-founder of HelloSafe and holder of a Master's degree in finance, Pauline has recognised expertise in personal finance, which she uses to help users better understand and optimise their financial choices. At HelloSafe, Pauline plays a key role in designing clear, educational content on savings, investments and personal finance. Passionate about financial education, Pauline strives, with every piece of content she oversees, to provide reliable, transparent and unbiased information for independent and informed financial management. To this end, she has tested over 100 trading platforms to help internet users make the right choices.