Should I buy Enbridge stock in 2025?

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At HelloSafe, our expert has been closely monitoring Enbridge's performance for over three years. Each month, over a million users in Canada rely on us to make sense of market trends and highlight the most promising investment opportunities. Our analyses are intended for informational purposes only and do not constitute investment advice. In line with our ethical charter, we have never been, and will never be, compensated by Enbridge.

What is Enbridge?

How much is Enbridge stock?

The price of Enbridge stock is rising this week. Enbridge (ENB.TO) is currently trading at $46.69 USD, up 0.11% over the last 24 hours and showing a 2.37% gain for the week. The company’s market capitalization stands at $101.76 billion USD, with an average daily trading volume of 4.13 million shares measured over the past three months. Enbridge features a P/E ratio of 27.63, an attractive dividend yield of 5.84%, and a stock beta of 0.59, indicating lower volatility compared to the broader market. With steady dividend growth and a strong market position, Enbridge remains a compelling choice for income-focused investors seeking stability amidst market fluctuations.

Our full analysis on Enbridge stock

We have thoroughly reviewed Enbridge Inc.’s recent financial results and stock performance across the past three years, leveraging both leading financial indicators and proprietary algorithms integrating technical signals, market dynamics, and sector benchmarking. This multi-dimensional analysis validates our forward-looking perspective while highlighting a convergence of strategic positioning and financial resilience. So, why might Enbridge stock once again become a strategic entry point into the North American energy infrastructure sector as we head into 2025?

Recent Performance and Market Context

Enbridge’s recent stock trajectory paints a notably positive picture within both Canadian and cross-border markets. As of April 30, 2025, ENB is trading at $46.69 USD on the NYSE, reflecting a robust 31.37% increase over the past year and an impressive 15.03% advance across the last six months. Particularly notable is the steady appreciation within shorter time frames—5.02% over the past month and a further 2.37% gain in just the last week—pointing to momentum-fueled investor confidence.

• Record Q4 2024 results highlighted Enbridge’s consistent ability to deliver strong cash flows and stable margins, underscoring its resilience in a changing energy landscape.
• The announcement of C$2.5 billion in system upgrades in March 2025 signals ongoing infrastructure growth and operational optimization.
• Completion of the high-profile Dominion Energy utility acquisition created the largest natural gas utility franchise in North America, expanding reach and diversifying revenue streams.

Macroeconomically, the blend of stable North American energy demand, renewed public and private investments in energy transition infrastructure, and strong forecasted needs stemming from the AI/data center boom all contribute to an environment that appears especially constructive for midstream energy leaders such as Enbridge. With the Federal Reserve’s signals toward rate stabilization and the Bank of Canada maintaining a cautious stance, high-dividend equities are regaining favor among asset allocators hunting for yield with moderate risk.

Technical Analysis

The technical profile of ENB points to a transition into a potentially sustainable bullish phase, supported by the following indicators:

• Moving Averages: The 5-, 10-, 20-, 50-, 100-, and 200-day moving averages are all positioned below the current stock price, collectively signaling a robust uptrend. These consistent “Buy” signals illustrate broad-based strength and confirm that momentum remains on Enbridge’s side.
• Relative Strength Index (RSI) at 66.73 sits fractionally below “overbought” territory, suggesting the rally is gaining traction while remaining within healthy bounds for continued appreciation.
• MACD and Stochastic Oscillators: The MACD (12,26,9) at 0.82 and Stochastic at 93.51 point to some short-term overextension, but not to an imminent reversal—signals that often accompany strong trending markets.
• Support Levels: Well-established at $46.18, $45.72, and $45.46, these thresholds provide attractive technical entry points should minor retracements occur.
• Resistance Levels: The immediate resistance at $46.90—just above the current price—offers a clear upside trigger for the next leg higher if breached.

While selected oscillators are signaling overbought conditions, which may prompt near-term consolidation, the overarching trend structure supports a favorable medium-term outlook.

Fundamental Analysis

Fundamentals undergird the bullish case for Enbridge, with several strengths shining through:

• Revenue Growth & Profitability: Expectations for Q1 2025 show revenues set to climb 16.38% year-over-year to $9.53 billion—an unequivocally strong growth rate in the energy infrastructure sector. While EPS of $0.67 is marginally softer, consistent record results in Q4 2024 demonstrate robust underlying earnings power.
• Valuation Metrics: ENB’s forward P/E ratio of 21.64, while not the cheapest in the sector, is well justified by resilient cash flows, growth initiatives, and the defensive profile offered by a low beta (0.59). The PEG ratio at 4.30 and P/B at 2.39 reflect future growth embedded in current pricing—attractive for a utility-like midstream operator with substantial expansion plans and reliable yield.
• Dividend Strength: The 5.84% dividend yield, underpinned by over 25 years of consecutive growth, not only reflects balance sheet strength but also provides a significant cushion for income-oriented portfolios. The recently announced 3% hike further reinforces management’s commitment to shareholder returns.
• Strategic Moat: As the operator of 30% of North American crude pipelines and 20% of U.S. gas consumption, Enbridge enjoys irreplaceable scale, entrenched market share, and high barriers to competitive entry. The diversified footprint—spanning liquids, gas, renewables, and geographically strategic corridors—positions it as a key beneficiary of both cyclical demand and secular transition dynamics.

Volume and Liquidity

Liquidity and trading activity confirm Enbridge’s market appeal:

• Average Daily Trading Volume stands at 4.13 million shares (3-month average), providing depth and flexibility for institutional and retail investors alike.
• The free float remains ample, supporting dynamic price discovery and efficient trade execution even at elevated volumes.

Such liquidity is a hallmark of investor confidence and helps mitigate volatility, making ENB a compelling vehicle for both active traders and long-term holders.

Catalysts and Positive Outlook

The catalyst landscape for Enbridge in 2025 is teeming with prospective drivers of further upside:

• Infrastructure Expansion remains at the core, with a $29 billion secured investment backlog—anchoring predictable future earnings and stable distributions.
• Strategic Acquisitions: The wrap-up of the Dominion Energy utilities transaction has fundamentally enlarged Enbridge’s U.S. presence, opening new avenues for rate-based growth as North American energy needs evolve.
• Low-Carbon and Renewables Footprint: Ongoing pivot toward renewables—wind, solar, and geothermal—ensures regulatory alignment and positions for long-term ESG outperformance as capital flows shift toward sustainable solutions.
• Resilient Demand Drivers: AI adoption and North American data center growth surge underpin a secular increase in power demand, translating into sturdy prospects for ENB’s pipeline, gas utility, and grid support capacities.
• Dividend Visibility: The consistent pattern of annual dividend growth continues to attract a broad universe of yield-seeking investors amid uncertain bond markets.
• Upcoming Earnings (May 9, 2025): The Q1 2025 results are widely anticipated as a positive inflection point—with revenue forecasts signaling ongoing operational vigor that could drive further positive sentiment.

Investment Strategies

For investors considering entry, Enbridge’s current positioning offers multiple time horizon opportunities:

Short-Term Approach:

• Technical momentum remains favorable, particularly if the stock consolidates near current support levels ($46.18, $45.72).
• The imminent Q1 results on May 9, 2025, could be an actionable catalyst—positive surprises here may prompt a swift move toward, or through, current resistance levels.

Medium-Term Perspective:

• Investors seeking stable yield with growth upside may find today’s valuation compelling, especially given the likelihood of continued dividend increases and expanding cash flows from infrastructure projects nearing completion.
• Sector tailwinds—rising power and gas demand, regulatory incentives for renewables—support a constructive outlook.

Long-Term Focus:

• Enbridge’s unique blend of regulated cash flows, multi-decade asset base, and forward-thinking renewables strategy suggests substantial multi-year upside.
• The company’s defensive characteristics—low beta and strong brand recognition—position it as a foundational holding for investors seeking resilience through cycles.

Whether looking to capitalize on technical set-ups, fundamental momentum, or the powerful impact of compounding dividends, Enbridge seems to represent an excellent opportunity at this juncture.

Is it the Right Time to Buy Enbridge?

Enbridge stands out in 2025 for its rare combination of structural growth, attractive income, robust technical trends, and imminent catalysts. The stock’s recent momentum, supported by broad-based financial and market strengths, positions it as a compelling candidate for renewed portfolio inclusion. With scalable infrastructure investments, proven M&A execution, and a deepening commitment to renewables, Enbridge is strategically placed for the next phase of energy transition and industrial growth in North America.

While near-term technical oscillators suggest some caution, support levels are firm, and the medium-to-long-term narrative is convincingly positive. The yield, low volatility, and predictable earnings profile further add to Enbridge’s inherent appeal for investors of all profiles. The upcoming earnings report, combined with visible capital deployment and sector-wide tailwinds, may well mark the catalyst for a sustained re-rating higher.

For those seeking exposure to a cornerstone North American infrastructure play with both resilience and growth, Enbridge’s fundamentals justify renewed interest. The stock may indeed be entering a new bullish phase—making now an opportune moment to seriously consider the case for ENB as a strategic addition to a diversified investment portfolio.

Enbridge’s multi-pronged growth story, stable return profile, and extensive asset base provide a foundation for confident, optimistic positioning in the evolving energy sector—offering a rare blend of defense and dynamism for forward-thinking investors.

How to buy Enbridge stock in Canada?

Buying Enbridge (ENB) stock online is a simple and secure process, thanks to the wide range of regulated brokers available to Canadian investors. Whether you’re looking to own shares directly or take advantage of market movements through financial instruments, you have two main options: spot (cash) purchase or trading Contracts for Difference (CFDs). Each method has its advantages and costs. Below, you’ll find detailed explanations of both, followed by a broker comparison tool to help you choose the platform best suited to your investment goals.

Spot buying

A cash or spot purchase means you buy Enbridge shares directly on the stock market and become a registered shareholder. This is the most common method for long-term investors seeking to benefit from price appreciation and receive dividends. When using a Canadian online broker, fees typically include a fixed commission per order, generally in the range of $4 to $10 CAD.

Example

If Enbridge is trading at $63.70 CAD per share (reflecting the latest $46.69 USD price with an exchange rate of ~1.36 CAD/USD), a $1,000 CAD investment allows you to purchase approximately 15 shares, after accounting for a $5 commission.
✔️ Gain scenario:
If the share price rises by 10%, your holdings are worth about $1,100 CAD.
Result: You realize a gross gain of $100, representing a 10% return, not including possible dividend income.

Trading via CFD

CFD (Contract for Difference) trading allows you to speculate on Enbridge’s share price movements without actually owning the underlying shares. CFDs are available through specialized online brokers and involve different costs: instead of a fixed commission, you pay a spread (the difference between bid and ask prices) and potentially overnight financing fees if you hold positions longer than a day. CFD trading also lets you use leverage, increasing your exposure and potential returns—but also amplifying your risks.

Example

With a $1,000 CAD deposit and 5x leverage, you can take a position equivalent to owning $5,000 CAD worth of Enbridge shares.
✔️ Gain scenario:
If the Enbridge share price increases by 8%, your CFD position gains 8% × 5 = 40%.
Result: That’s a $400 gain on your initial $1,000 investment (before fees), but remember, losses can be magnified in the same way.

Final advice

Before investing, it’s essential to compare brokers’ fees, conditions, and features, as costs and account requirements can vary significantly between platforms. The optimal choice depends on your objectives: spot buying is best for long-term investors seeking income and stability, while CFD trading may suit those looking for short-term strategies and enhanced exposure. To guide your decision, see the comprehensive broker comparison further down the page. Invest confidently, and always stay informed about your chosen product’s risks and rewards.

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Our 7 tips for buying Enbridge stock

The latest news about Enbridge

Enbridge’s stock price has gained 2.37% over the past week, outperforming the Canadian energy sector average. This upward movement follows a month-long rally that has seen Enbridge shares rise by 5.02% in April and over 15% in the last six months, indicating growing investor confidence domestically. The surge coincides with continued positive sentiment for Canadian midstream companies and supports Enbridge’s reputation as a defensive, income-generating stock for local investors.

Enbridge reaffirmed its commitment to dividend growth, with a 3.0% increase effective for 2025 and an attractive 5.84% dividend yield for Canadian shareholders. The company’s dividend history remains a major draw for Canadian investors, especially pension funds, with the next ex-dividend date set for May 15, 2025, and payment on June 1, 2025. This consistent payout, paired with the company’s substantial market capitalization and cash flow stability, further strengthens its appeal to long-term, income-oriented investors in Canada.

The company continues to invest in Canadian infrastructure, announcing C$2.5 billion in upgrades to its oil and gas systems earlier in 2025, directly supporting domestic energy security. These investments are part of a broader C$29 billion secured capital backlog, reflecting ongoing expansion and modernization of Enbridge’s core networks across Alberta and Ontario. The upgrades are expected to enhance system reliability and capacity, further solidifying Enbridge’s strategic importance within the Canadian energy supply chain and its role as a major employer and driver of regional economic activity.

Technical analysis highlights a bullish momentum, with all major moving averages (from 5-day to 200-day) indicating a buy signal for Enbridge on the TSX. While certain oscillators point to overbought conditions in the short term (notably the RSI and Stochastic indicators), the prevailing moving average signals suggest strong ongoing trend support. This sign of technical strength underpins near-term investor optimism and may reflect a continuation of the stock’s outperformance, barring any sharp macro or regulatory disruptions.

Analysts expect Enbridge’s Q1 2025 revenues, to be reported May 9, to rise 16.38% year-over-year, highlighting resilient demand for its Canadian and cross-border energy services. Forecasted earnings per share (EPS) of $0.67 remain stable relative to last year, evidencing robust operational execution despite inflationary and regulatory headwinds. The anticipated revenue growth, especially given the regional focus on energy reliability and export capacity, underscores Enbridge’s strategic alignment with national energy objectives and the increasing importance of its infrastructure in supporting Canada’s broader economic ambitions.

FAQ

P. Laurore

Finance expert

Co-founder of HelloSafe and holder of a Master's degree in finance, Pauline has recognised expertise in personal finance, which she uses to help users better understand and optimise their financial choices. At HelloSafe, Pauline plays a key role in designing clear, educational content on savings, investments and personal finance. Passionate about financial education, Pauline strives, with every piece of content she oversees, to provide reliable, transparent and unbiased information for independent and informed financial management. To this end, she has tested over 100 trading platforms to help internet users make the right choices.