Disney shares: price, dividends and performance

James Rodriguez James Rodriguez  updated on 2022-06-15

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Disney stock has many strength and can be an attractive investment as part of both a growth and return strategy.

How much can you make with Disney stock?

Get up-to-date and precise information on Disney stock with its current price, dividend yield, analysis and our opinion.

This page is for information purposes only and does not constitute investment advice. Remember that investing can be risky.

Want to buy shares in Disney: Our key take-aways

  • Stock exchange: NYSE
  • Stock market index: S&P500
  • Dividend 2021: $0
  • Dividend forecast 2022: $0
  • 1 year performance: -29.80%

Should I buy Disney stock?

Disney stock is an attractive growth stock over the long-term, providing a steady return.

Analysts currently expect the stock to rise in the coming years. Although Disney stopped paying a dividend to its shareholders in 2020, it is not unlikely that this payment will resume in the years to come. Disney stock could thus provide a steady income in addition to potential future capital gains.

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How can I buy shares in Disney ?  

To buy Disney on the stock market:

  1. Find an online broker offering stock investments.
  2. Open your trading account by filling out a simple form.
  3. Deposit funds into your account.
  4. Search for the stock
  5. Place a buy order to add Disney to your stock portfolio.

To invest in Disney, you can go through a traditional investment firm, an online brokerage or speak with a financial advisor.

How much are Disney shares?

See price chart below to follow Disney stock price in real time.

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Why Disney shares could go up:

Several elements of the current situation of The Walt Disney Company group of companies support a rise in the price of this stock, including

  • One of the best companies in the world: the group has been ranked several times among the 10 best companies in the world by Fortune Magazine. Its brand image is strong and immediately recognizable.
  • Comfortable revenues: Disney's revenues over the past years have been quite good with many new projects to generate new sources of revenue. The company's strong cash flow allows it to maintain stable accounts.
  • Qualified employees: Disney's employees are also a big strength for the company as the group invests considerably in training its employees.
  • A socially committed company: the group also demonstrates social commitment to its customers, as well as to human rights associations and environmental protection.
  • An international presence: Finally, Disney is a brand known throughout the world, which allows it to increase its activities in other markets and to position itself in many countries around the world.

Why Disney shares could go down:

However, other elements are less positive regarding the future of Disney stock:

  • Pandemic losses: the Covid-19 pandemic caused the company to lose a lot of money and forced it to downsize.
  • Controversies: Because of its popularity, the Disney group has also been the target of some controversies with criticisms about the characters in its media productions and accusations of plagiarism.
  • Strong competition: Despite the fact that Disney has bought out many of its competitors, it still faces some tough competition in its various business segments.
  • Exposure to currency threats: Finally, the group is exposed to certain threats, notably with regard to currency fluctuations, raw material price inflation, and supply chain disruptions.

Can I buy Disney stock online?

Yes! You can buy Disney shares online. For many buys this is the best way to do it. Here's why:

  • The commissions are lower
  • You can choose your own investments
  • You benefit from analysis and decision support tools
  • You can invest in stocks directly or through derivatives like ETFs.

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How can I sell my Disney shares? 

If you hold Disney shares in a Canadian registered account, you must have possession of them if you wish to sell them. Short selling is only possible through a margin account.

Of course, you can also bet on a decline in the stock's price by using derivatives such as options or CFDs.

What investment vehicles in Canada can hold Disney stock? 

Disney shares can be placed in several different savings vehicles including" 

  • RRSPs: these registered retirement savings plans offer funds that are accessible at the time of retirement and offer an income tax deferral.
  • TFSAs: tax-free savings accounts is an incredibly popular short-and long-term tax-free investment vehicle.
  • Margin accounts: This account offers leverage and allows you to borrow against the value of the securities you hold to make other investments. It allows you to sell short.
  • Cash accounts: This account allows you to trade stocks on North American markets only. 

Many investors choose to buy Disney stock individually by placing a buy order on the desired number of shares on an online brokerage platform.

Another strategy is to invest in a mutual fund or ETF to invest in a basket of stocks that includes Disney stock.

Disney share price history over 10 years:

Time periodGrowthHighLow
1 week-4.78%139.26130.02
1 month-1.26%144.46128.38
3 months-15.74%158.99128.38
6 months-23.96%179.25128.38
1 year-29.80%190.40128.38
3 years12.90%203.0179.07
5 years17.38%203.0179.07
10 years213.37%203.0140.88
Disney 10-year performance

Disney dividends and payment dates

In 2021, the Disney group did not pay any dividend to its shareholders.

It has been two years since the group has paid its shareholders, mainly due to the losses recorded by its theme parks during the global pandemic.

Though Disney has not announced a dividend in 2022, it is, however, likely that it will decide to resume a policy of redistributing its profits as soon as possible.

What is the dividend yield for Disney over the last 10 years?

YearDividend amountVariancePerformance
20120.7525%1.51
20130.8614.67%1.22
20141.1533.72%1.26
20151.3719.13%1.23
20161.498.76%1.46
20171.628.72%1.54
20181.726.17%1.50
20191.762.33%1.19
20200-100%0
20210-100%0
Disney divident history

The yield on Disney shares is obtained by dividing the annual dividend by the annual average price.

A stock's yield provides key information about a company's dividend policy and its evolution over time and performance.

Annual gross shareholder return = Total dividend for the year ÷ average share price for the same year

The 10-year average return = Sum of annual returns ÷ 10

What analysts are saying about Disney stock:

A critical analysis of Disney stock:

From a fundamental analysis perspective, Disney has some positive buy signals, but also some negative signals with the following indicators:

  • Earnings expected to rise: First of all, the company's earnings outlook for the next few years is an undeniable strong point.
  • Buy recommendations: analysts covering this stock currently recommend Buy or Overweight.
  • High price target: the average price target of the analysts who work on this stock is relatively far from the current price, which suggests a good performance in the future.
  • Better-than-expected earnings releases: Historically, the Disney Group has released better-than-expected results with a generally positive surprise rate.
  • High valuation: the group's P/E is 38.51 for the current fiscal year and 27.22 for the next fiscal year, which shows high earnings multiples.
  • No dividend: the suspension of Disney's dividend payment is a factor that may negatively influence the purchase of this stock.
  • A lowered consensus: In recent months, analysts have repeatedly revised their forecasts for the group's revenues and earnings.

A technical analysis of Disney stock:

As for the graphical and technical analysis of the Disney share, it shows majority sell signals in the medium-term with the following indicators:

  • The RSI is currently at 42.77 and is therefore sending a strong sell signal.
  • The short and medium-term stochastics are also sending a sell signal on this stock and the long-term stochastic is sending an oversold signal.
  • The MACD is the only positive oscillator. It stands at 0.69 and is sending a strong buy signal.
  • The MA5, MA10, MA20 and MA50 moving averages are sending up signals while the MA100 and MA200 are sending down signals.
  • The next technical supports are located at 127.50 and 117.84 and the next resistances are located at 147.71 and 156.26.

Who is Disney?

The Disney Group, also known as The Walt Disney Company, is an American media and entertainment company.

The Disney Group's revenues are divided as follows:

  • The operation of television and radio channels with 39.7% of turnover including ABC Television Network, ESPN Radio Network, Disney Channel, Freeform, FX and National Geographic. The group is also developing activities in the production and distribution of TV programs, the production of video games and the operation of websites.
  • The production and distribution of films and video streaming account for 23.7% of revenues. The group is also developing post-production activities for films and the operation of TV channels internationally.
  • The operation of leisure facilities with 23.1% of revenues, including the management of 11 amusement parks and cruise activities, travel arrangements, design and development of parks and real estate assets, as well as the sale of derivative products.
  • The operation of animation and artistic production studios with 13.5% of revenues.

The geographical breakdown of Disney's revenues is as follows

  • The United States with 79.5% of revenues
  • Europe with 11.2% of revenues
  • Asia-Pacific with 9.3% of revenues

Disney currently employs nearly 190,000 people.

Who are Disney’s competitors?

The Disney group operates in various sectors and faces many competitors, the main ones being

  • DreamWorks Animation SKG: this American company produces animated films and television series. It was formerly a subsidiary of DreamWorks SKG.
  • Warner Bros: this company is one of the largest in the field of production and distribution for cinema or television. It is a subsidiary of Warner Bros Discovery.
  • Sony Corporation: this Japanese multinational company is also active in several fields such as electronics, telephony, computers, video games, music, cinema and audiovisual.
  • Comcast: this American media group is currently one of the most important cable operators in the United States. It also owns television channels following its acquisition of NBCUniversal.
  • Six Flags: this American amusement park chain operates 23 parks, 20 of which are owned by the company, and is a former subsidiary of Time Warner.
  • Cedar Fair Entertainment Company: This company, known as Cedar Fair, is a stock company that owns several amusement parks in North America.
  • Carnival Cruise Line: Finally, in the cruise industry, Disney's biggest competitor is the American group Carnival, which is the best-known brand in North America.

Who are Disney’s partners?

Disney also regularly sets up strategic partnerships with other large companies in order to boost its activities and growth, including:

  • Havaianas: this company has set up a partnership with the Walt Disney Resort to offer its Brazilian flip-flops in the group's various parks.
  • TF1: the Disney group has also signed a partnership with Europe's leading television channel for the exclusive broadcast of all films and series from the Marvel and Star Wars universes.
  • Canal+: another partnership has been signed with the Canal+ group in the form of an exclusive distribution partnership for Disney+ in France.
  • Salesforce: Salesforce has partnered with Disney Studios Content in an effort to innovate and help Disney's filmmakers and marketers through the use of its platform.
  • Manor: The department store chain has signed a commercial partnership with The Walt Disney Company Switzerland to offer merchandise.
  • Microsoft: Finally, Microsoft recently announced a partnership with Disney+ to offer benefits on catalog subscriptions for new Xbox Game Pass subscribers.